Apply now for the Caffeluxe Junior Content Creator Position 2024. We are looking for a Junior Content Creator with experience in Shopify and Mailchimp to join our growing digital marketing team. The ideal candidate will be assisting the head of design with content creation, across our Shopify store, email and paid marketing campaigns. This role requires a creative individual with a passion for storytelling and a keen eye for detail.
Key Responsibilities:
Content Creation:
- Develop high-quality content for our Shopify store, including product descriptions, blog posts, and landing pages.
- Create visually appealing and engaging email marketing campaigns using Mailchimp.
- Shopify Management:
- Update and maintain website content on Shopify, ensuring it aligns with brand guidelines and marketing strategies.
- Optimise product listings for SEO and customer engagement.
Email Marketing:
- Design and execute email marketing campaigns using Mailchimp, including newsletters, promotional emails, and automated workflows.
- Segment email lists and target specific customer groups based on behaviour and demographics.
Social Media:
- Assist in the creation of content for social media platforms to promote products and engage with the community.
- Monitor and respond to social media interactions as needed.
Analytics and Reporting:
- Track and analyse the performance of content and email campaigns.
- Provide insights and recommendations for improving content effectiveness and engagement.
Qualifications:
Experience and Skills:
- Basic to intermediate experience with Shopify and Mailchimp.
- Strong writing and editing skills with attention to detail.
- Knowledge of SEO best practices.
- Basic graphic design skills (e.g., Adobe Creative Suite)
- Familiarity with social media platforms and content strategies.
Creative Background:
- Design degree or related qualification.
- A background in marketing, communications, digital media.
- A portfolio showcasing previous content creation work is highly desirable.
Soft Skills:
- Excellent communication and collaboration skills.
- Ability to manage multiple tasks and projects simultaneously.
- Strong organizational and time management skills.
Location: Cape Town
Please submit your resume, a cover letter detailing your experience with Shopify and Mailchimp, and a link to your portfolio showcasing your content creation work to marguerite@caffeluxe.com